For anyone that's put the time into building up their own bike know's that it can be quite the process. Deciding on components, sourcing the goods and finding the time to bring it together into a ridable rig can be exhausting. However, the payoff is well worth it when you're riding around on something born of your own two hands.

Last summer Kevin decided to take the plunge and build something he'd be proud to be rolling on. Not because it looked flashy or cost a grip of money but rather for the fact that he himself made it happen. For anyone who knows what goes into building something like this we'd like to share it with you. For the rest of you...here's a look into Kevin's process and a look at a hot bike.

Just finished up phase 1 of my Vivalo build.

This year we were lucky enough to have the North American Handmade Bicycle Show come through town, check out some of our favorites from the show.

Finally got around to making some new vinyl decals, they come in two sizes and are free with any order from the general store. We are going to be adding more colors and will have a sticker pack available soon.

The Golden Bear has been a long time favorite neighborhood hang out/watering hole and supporter of ToroQG, which is why it is awesome to see them getting recognized on a national stage.  They were recently featured on the Food Networks Dinners, Drive-In's and Dives, check out the video to get some insight into their "bar food", and next time your in Sacramento be sure to stop in.

We have been waiting in eager anticipation for our first look at the foot straps Sofus Francisco has been working on, and we are happy to report that they are on their way! After Kris from Lockedcog let me test out a set of the Titan straps a few months ago I have been in love with them which is why we are stoked to be releasing them in the general store. Featuring a new and improved design, here is what Sofus Francisco has to say about them...

"Tigh10 Pro is an upgraded version of the [Titan]. We have been searching for a while after stronger and more rigid nylon, to live up to the serious freestyle riders requirements and now we found the real deal.. It's heavy duty goodies we present here. INSANELY STRONG material made in sweden especially for Sofus Francisco.

The new Tigh10 Pro also comes with new colored metal loops. The size of the straps is also a bit smaller than the [Titan] so it fits small as well as big shoes."

Available soon in the General Store, for information on pricing or if you would like to pre-order a set email brian@toroqualitygoods.com.

To see more pics of the straps check out the gallery up on Facebook

New shipment of Cog Magazine has arrived.

The latest Sneeze release has just hit our doorstep. Keep an eye on the storefront to pick this up.

We are pleased to announce that coming soon to our General Store is Issue 9 of Cog Magazine. We have been fans of Cog since it's debut, and are extremely excited to carry it. This is a must read.